Mayo North Tourism

Mayo North logo, Mayo North Promotions Office logo

Mayo North Tourism was established in 2013, as an initiative of the then Ballina Town Council and Ballina Chamber of Commerce to promote the North Mayo region as a single brand, encompassing events, tourist offerings, food, entertainment and accommodation offerings from all of the communities within the area. Since then, it has evolved into an community-led destination marketing and development operation, overseen by its own steering group.

The Moy Valley Resources IRD Role in Mayo North Tourism

Moy Valley Resources IRD supports the organisation both financially, and by providing office equipment, full payroll and HR services via a Service Level Agreement. The Moy Valley Community Employment Scheme also places participants with the office.

Mayo North Tourism Mission Statement

To work collaboratively with stakeholders to promote North Mayo and its hinterlands as a year-round tourism destination, showcasing its culture, heritage and natural landscape, and supporting the development of new experiences in an ethical, sustainable manner, to best benefit the region and its people.

Over the past number of years, businesses within the area have recognised the need and embraced the opportunity to work together to promote beautiful North Mayo and all it has to offer, with inspiring results.

Pictured at the 2022 Meet Mayo North Tourism Industry Networking Day in Great National Hotel Ballina L-R: Clodagh Dooher (Mayo North Tourism), Annette Maughan (CEO, Moy Valley Resources IRD), Mairéad Melody Carr (Mayo North Tourism) and Anne-Marie Flynn (Manager, Mayo North Tourism)

The office is run by a qualified, dedicated and professional team who strive for excellence in delivering high quality marketing, PR and promotion as well as supporting the industry practically and at a developmental level.


Since the inception of Mayo North Tourism, there has been an growth in visitor numbers, a rise in the number of festivals and events, and increased spend in the region. The Mayo North Office is working hard to further establish the region as a key destination on the Wild Atlantic Way.

The Mayo North Tourism team continues to build on and implement a detailed marketing plan to strategically promote and publicise events, generating national and international media coverage, engaging with an ever-increasing international audience with the ultimate aim of attracting visitors into our area.

Contact us:

To visit the Mayo North website, view a list of events and activities, or to get your business listed (membership contributions may apply), please visit

Contact Mayo North Tourism, First Floor, Ballina Tourist Office, Pearse St Ballina, Co. Mayo, Ireland, F26 T6Y3.

Tel: +353 96 80090.